Publicity & PR

Go ahead - Let us cheer you on.  

You work hard, and your mission is changing the world. You have a new product, brand, program, tour, or important event you need to share about but you’re wondering:

How will anyone know about it?

How can we find the right people to bring on board?

How do we make new connections?

That’s where our publicity
experts come in.

We’ve been cheerleading good work and great people for a long time. We know the power of sharing the right message, with the right people, at the right time.

We started our agency in 2008 because of our extensive experience in public relations and publicity. We’re connected with media outlets from coast to coast and love delivering publicity for good.

We can help you be seen & known with:

  1. Nation-wide & Local Media Engagements & Interviews

  2. Social Media Engagement Strategy, Advertising & Management

  3. Media Release Creation & Distribution

  4. Consumer Engagement

How does it work?

We will set you up for success with:

  • Strategy Creation

    As veteran publicists, with unique knowledge of different audiences and interests, we will craft a well-planned, integrated campaign strategy with strong messaging and a media kit that will get you noticed.

  • Distribution

    We’ll get your message out at the right time, in the right way, to the right audience. From TV, print, and radio, to blogs, influencers, and podcasts, we can help you maximize the scope of your idea.

  • Nation-wide Coverage

    With Canada’s largest established network of faith media contacts and access to mainstream media nationwide, we’ll create the best outreach plan to help your campaign gain and maintain momentum.

  • Media Training

    Feeling anxious about interviews? We’ve got that covered. Our team can walk alongside you from your first interview to your last, providing coaching and support as you master your message!

  • Crisis Communication Planning 

    If a reputational crisis hits, do you know what to do? Our team will work to prepare you to protect your valuable brand and reputation should your organization face a crisis. Ensuring a strategic and thoughtful communications plan is in place and that your team is trained and prepared to use it will allow your first response to be your best response.

  • Canadian Christian News Service

    Graf-Martin Communications is proud to operate Canada’s only Christian media news service. We can help you craft and deliver your message to top journalists and media outlets from coast to coast. Visit CCNS today!

Want to see our skills in action?

  • "Since 2008, Baker Publishing Group has trusted Ellen and her team at Graf-Martin Communications with our Canadian marketing & publicity efforts. It has proven to be a great choice, year after year, as they’ve made our Canadian marketing & publicity work seamlessly, acting as part of our team, innovating regularly, making the most of every opportunity to get our titles in front of media, bloggers, influencers and church leaders, and even maximizing our US digital advertising opportunities. Their commitment to and understanding of publishing, our organization, our authors and our priorities make them an invaluable partner."

    — David Lewis, Executive Vice President, Sales and Marketing, Baker Publishing Group

  • "Graf-Martin is a team of ​​creative, brilliant, responsiv​​e people who are a joy to partner with professionally and know personally. I’ve worked with them on numerous projects and each time I’ve fe​lt​ ​​grateful, supported​, and​ confident in the results. Whether it’s ​​public relations, marketing, branding, technical questions or web design​,​ Graf-Martin has been there for me and I look forward to continuing to work with them in the future!"

    — Holley Gerth, Wall Street Journal Bestselling Author, Blogger, and Certified Life Coach

  • "The book launch of Jesus Centered was a new and overwhelming project for our team. The team at Graf-Martin provided us with excellent guidance and resources to help us understand the process, set realistic goals and objectives, and achieve the results we hoped for. Graf-Martin made this a fun stress free project and they have set us up well for future successful book launches."

    — Tarra Wellings, Director of Operations, Arrow Leadership